What the report says
Atlus has released their annual Japanese online consumer survey for 2026 to learn more about their customers and improve their game development. This year marks the eleventh annual Japanese survey, and this is the first time it’s hosted on the Sega website instead of directly through the Atlus site.There English version of the survey is also available.Every year, the survey contributes meaningfully to development at Atlus, with the company stating that the results “assist us in delivering unique and compelling gaming experiences, as we continue to pursue development that values passion and ambition.”The survey duration is estimated to take approximately 20 minutes.
The survey timeframe is from now until September 6th.The questions from the survey can be seen below. For questions that I feel are especially interesting and should be highlighted, see Questions 14, 18, 20, 21, and 22.Previous SurveysAtlus Consumer Survey 2015Atlus Consumer Survey 2016Atlus Consumer Survey 2017Atlus Consumer Survey 2018Atlus Consumer Survey 2019Atlus Consumer Survey 2020Atlus Consumer Survey 2021Atlus Consumer Survey 2022Atlus Consumer Survey 2023Atlus Consumer Survey 2024Atlus Consumer Survey 2025Q1: Please select your gender.Q2: Please tell us your age.Q3: Do you live in the US?Q4: Please tell us about your profession.Q5: Please select your average monthly disposable income.Q6: Please select all of the following game devices that you own.Q7: Approximately how much time do you spend playing on [CONSOLES CHOSEN IN Q6] in a normal week?Q8: How many console/PC games have you purchased in the past year?
Please indicate the total number of games purchased and, of these, the number purchased as physical copies (discs or game cards).Q9: Where do you usually get information about video games? Select all that apply.Q10: If you answered that you obtain gaming information from YouTube, through what kinds of YouTube videos / features do you obtain information?Q11: Do you post or stream gaming content?Q12: Which of the following services do you use to interact with other users? Select all that apply.Q13: Please select all the game genres you like to play.Q14: What do you look for in games?

Key details
Select all that apply. [NEW QUESTION]Can be enjoyed without in-game purchasesIn-game purchases that guarantee faster progressionHigh-quality art and graphicsHigh-quality music and soundCompelling storiesImmersive settings and world-buildingAppealing charactersComfort and relaxationThrills and suspenseStress relief, unwindingEmotional experiencesA sense of achievement and personal growthGood pacingShort play sessionsPlenty of content to exploreStrategic complexity and depthCollectibles (characters, merchandise, items)ReplayabilityCompetitive gameplay (e.g. PvP, leaderboards)Cooperative gameplayPlayer interaction (e.g. friends, guilds, chat)Q15: Please select everything you expect to find in an ATLUS title.Q16: Please select all the video games below that you know of.Several games listed, most of which are Atlus games, but also including other company games like Death Stranding 2, PRAGMATA, 007 First Light, Elden Ring Nightrein, etc.Q17: Have you purchased the following video games?
Select an answer for each. (From choices in previous question)Q18: This video is for Persona 4 Revival, coming soon to XBOX Series X|S, PS5, Windows, and Steam. Please tell us whether you think you’ll purchase this game.Definitely will purchaseProbably will purchaseMight purchaseNot sure / UndecidedProbably won’t purchaseDon’t want to purchaseQ19: Please enter the reason why you selected [CHOSEN OPTION] in the previous question. (Up to 300 characters)Q20: Are you aware that Persona 6 is coming to XBOX Series X|S, Windows, PS5, and Steam?Q21: Have you added Persona 6 to your wishlist on any platform’s online store?Q22: If full remakes of past ATLUS titles (featuring added content, enhanced graphics, and updated gameplay) were released, would you want to play them?
If so, please also tell us on which platform(s) you would prefer to play them.This question had been removed from surveys since the last time it was asked in 2022. Four years later and it makes its return.The games on the list are:Revelations: PersonaPersona 2: Innocent Sin/Eternal PunishmentPersona 3: Dancing in Moonlight, Persona 4: Dancing All Night, and Persona 5: Dancing in StarlightPersona 4 Arena and Persona 4 Arena UltimaxPersona Q: Shadow of the Labyrinth and Persona Q2: New Cinema LabyrinthShin Megami Tensei IVShin Megami Tensei IV: ApocalypseShin Megami Tensei: Digital Devil SagaDevil Summoner: Soul HackersQ23: Which of the following ATLUS games have you played?
More from the announcement
Select all that apply.Choices from the Persona series, Shin Megami Tensei series, and “Other Atlus Games.”Q24: You have played [NUMBER CHOSEN] Atlus game(s) so far. For what reasons have you purchased and played multiple ATLUS games? Select all that apply.Q25: When did you become a fan of ATLUS games?
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